E22 - A Healthy Approach to Personal Branding & Consistency

They say that Consistency is crucial to build trust, and trust it crucial if you want to be successful as a personal brand. But... even though consistency is a beautiful quality to develop, it can feel EXHAUSTING to 'have to' do all the work consistently. The same sh*t over and over and over again. Recognize this resistance? Listen to this podcast and take on a healthy approach to consistency.