Cary Richards is the founder of infostack.io. Infostack is a company that curates collections of premium tools and resources, and makes them available for limited periods of time at extreme discounts. Cary produces these "stacks" in a number of niches and industries, from self-publishing to entrepreneurship to software development to health, fitness, and beyond.
Cary had a rocky start when it came to entrepreneurship. For years, he hustled to make an extra income on the side - something that would let him quit his job and work full time on his creative and entrepreneurial pursuits - but with limited success. He stumbled into self-publishing as a potential avenue for this type of career, but after years of struggling to get noticed, he realized his breakthrough wasn't going to be from writing. That's when he came across the idea of selling other peoples products instead of his own. And not just as a basic affiliate, but as someone who curates high quality, premium resources and tools, and then sells them together as a collection.
Not long after this epiphany, Cary found my blog, and soon thereafter purchased my course "Influencer Marketing Method," which is all about how to find, connect with, and turn influencers into promotional partners. Cary needed contributors and affiliates for his new business, so he knew instantly this was the solution to his problem.
By following the step-by-step video tutorials inside the course, Cary built up a contributor list of over 30 influencers (authors, course creators, software developers, experts, and more), and another dozen or more affilaites.
In spite of his success in recruiting affiliates and contributors, Cary still felt stuck on the business side of things. How should he pay affiliates? How should he structure the launch window? How should he deliver the digital products? And a dozen more questions...
That's when Cary decided to join $100k Academy, my premiere training program for online entrepreneurs growing 6 and 7-figure businesses. For the next 3 months, we worked together (along with 9 other top class entrepreneurs) to launch his business effectively from scratch.
What ensued blew all of Cary's expectations out of the water:
In the first day, he did about $25,000 in sales. By the end of the week, he had generated just shy of $80,000 in sales. In the end, he did, on average, more than $10,000 in sales per day for his one week launch. Shortly thereafter, Cary quit his job and is now growing Infostack.io full-time.
It took years for Cary to become an overnight success, and I'm excited to share his story with you today.
In this broadcast, Cary Richards and I talk about:
And much more...
How to connect with Cary Richards Online:
Get the Latest Broadcasts of In The Trenches
Subscribe to In The Trenches on iTunes
How You Can Support In The Trenches
Did you enjoy today's broadcast of In The Trenches? Please click here to leave an honest rating and review on iTunes. Your review helps me spread the word of this podcast, which allows me to line up amazing guests and continue to produce this podcast ad-free. Thanks so much in advance for your support.
ITT 119: How to Find the Place Where You Belong with Jeffrey Shaw
ITT 118: How to Grow Your Business Through Public Speaking with Gene Hammett
ITT 117: How to Train Your Brain with Dana Wilde
ITT 116: How to Be a Great Leader with Kevin Waldron
ITT 115: How to Create and Sell Paid Content with Maya Elious
ITT 114: How to Become a Successful Solo Consultant with Jake Jorgovan
ITT 113: How to Become Better at Managing Your Time with Jordan Baker
ITT 112: How to Run a Successful Travel Blog with Caz Makepeace
ITT 111: How to Succeed in Business While Others Fail with Michael Kawula
ITT 110: How to Create Evergreen Sales Funnels with Summer Tannhauser
ITT 109: How to Create Friction Free Sales with Matt Fox
ITT 108: How to Get More Work from Your Existing Clients with Christopher Hawkins
ITT 107: How to Build Multiple Businesses at Once with Anthony Tran
ITT 106: How to Build A Business Beyond Being An Author with Matt Stone
ITT 105: How to Use Quizzes for Lead Generation with Josh Haynam
ITT 104: How to Become a Six-Figure Social Media Marketer with Matt Astifan
ITT 103: How to Succeed by Working for Free with Charlie Hoehn
ITT 102: How to Develop a Killer Content Marketing Strategy with Kyle Gray
ITT 101 How to Manage and Monetize a Popular Blog with Bryce Bladon
ITT 100: How to Implement the Fundamentals of Business Growth with Chris Goegan
Create your
podcast in
minutes
It is Free
Making Bank
Bank of America Treasury Insights
How I Crushed It
The Ramsey Show
Planet Money