Building Authority Through Podcasting with Joel O

In this conversation, Joel breaks down the systems, mindset, and long-term strategy behind successful podcasts. He explains why quality matters more than ever, how niching down helped his company grow, and why referrals became his biggest growth engine. Joel also shares the challenges he had to overcome—especially learning to let go of control and build a team he could trust.

We also explore what new podcasters need to consider before getting started, the demands of staying consistent, and the key questions Joel asks every new client before taking them on. He also talks about entrepreneurship, freedom, redefining wealth, and why there’s no such thing as “true” passive income.

About Joel
Joel O is an entrepreneur from Calgary, Alberta and the founder of East Coast Studio. His company helps health and wellness professionals save time, build authority, and grow their businesses through a complete done-for-you podcasting system. Joel and his team are on a mission to empower creators to share their message and inspire healthier, happier lives.

 

----------------------------------------- Be a Guest Are you a successful business owner, entrepreneur, or professional with insights to share? Apply to be a guest at https://truenorthsuccessshow.com/guest and share your expertise with a wide audience eager to learn about you...