GM-01-What is ”Online Marketing” for the Grey Zone

Join Steve to explore the amazing wealth of options we have through the world of Online Content Marketing.

Online marketing is something I resisted being a part of when I was in transition from the world of traditional media to the online world.

I saw "online marketers" as scam artists, and did not really understand the community building aspect of content marketing.

The 5 Cs

 

• Content
• Conversation
• Community
• Conversion
• Customer

Mari Smith, can be found at https://www.marismith.com/

Marcus Sheridan, aka The Sales Lion
You can find Marcus at https://marcussheridan.com/

Check out his book, They Ask, You Answer,  it had a profound impact on how I approach marketing!

 

This is just episode 1 of our podcast. I look forward to your feedback, you will help me create a podcast that will be something special!