Consumer Trust in Brands vs Influencers, LA Developer Accused of Embezzlement

Social media users trust brands over influencers on finance, apparel, and skincare. An embattled LA developer accuses its financial chief of looting $40 million intended for homeless housing. Plus, the increasing use of AI and ML by financial institutions to combat fraud.

Sources:
https://www.emarketer.com/content/social-media-users-trust-brands-over-influencers-on-finance-apparel-skincare
https://www.emarketer.com/content/social-media-users-trust-brands-over-influencers-on-finance-apparel-skincare
https://www.dailynews.com/2024/03/26/embattled-la-developer-accuses-its-financial-chief-of-looting-40-million-intended-for-homeless-housing/
https://www.pymnts.com/news/security-and-risk/2024/seven-in-10-financial-institutions-use-ai-and-ml-to-combat-fraud/

Outline:
(00:00:00) Introduction
(00:00:40) Social media users trust brands over influencers on finance, apparel, skincare
(00:02:39) Social media users trust brands over influencers on finance, apparel, skincare
(00:04:37) Embattled LA developer accuses its financial chief of looting $40 million intended for homeless housing
(00:07:42) Seven in 10 Financial Institutions Use AI and ML to Combat Fraud