Kristina Russell on Consultations & Creating Bespoke Colour Journeys

[187] It's safe to say we've come a long way since the first synthesised dye in 1863: products have evolved a great deal, and so have application techniques. Currently, you could probably list over 50 colour trends travelling back and forth across the globe, with some going viral overnight.

For a first-time colour client, it's easy to think that anything is possible — after all, social media does make us feel like the sky is the limit in terms of creative colour. However, not everything is always possible, and most definitely not in one appointment. If you truly care for the result, you never just get a colour. You commit to one. That means agreeing to consultations, multiple appointments, home care, maintenance, being patient, and of course, being conscious it will require a certain budget.

Featuring Kristina Russell (@colourkristina), salon owner, multiple award-winning hair colour specialist, educator, and podcaster herself, this week's episode explores what her bespoke colour journeys look like for both her and her clients.

Links:

Learn more about the education offered by Kristina Russell: https://kristinarussell.com.au/

Listen to the Colour Kristina Talks podcast: https://apple.co/35QP9Sg

Beat 2020 Educational Series (UK/IE): https://bit.ly/38YuiOX

Beat 2020 Educational Series (US/CA): https://bit.ly/2UGX2Dx

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This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. 

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Read the transcript, or click here to learn more about Phorest Salon Software.