Best Practices For Driving Innovation in B2B (Let AI Agents Do The Work)

2025-07-29

This week's show is entitled, "Best Practices for Driving Innovation in B2B (Let AI Agents Do The Work)"" and my guest is Anna Luo, EVP Customer Innovation & Marketing at Jivox. Tune in to learn: The parallels between endurance athletes and performance marketers focusing on data-driven success. Why preparation and data are crucial ingredients for success in today’s B2B sales landscape. The role of AI in enhancing productivity and creativity without replacing the human touch. Listen Now | Watch the video HERE

This week's show is entitled, "Best Practices for Driving Innovation in B2B (Let AI Agents Do The Work)"" and my guest is Anna Luo, EVP Customer Innovation & Marketing at Jivox.

Tune in to learn:

The parallels between endurance athletes and performance marketers focusing on data-driven success.
Why preparation and data are crucial ingredients for success in today’s B2B sales landscape.
The role of AI in enhancing productivity and creativity without replacing the human touch.

Listen Now | Watch the video HERE

Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to acceleration@heinzmarketing.com.

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