Why Sales Is A Wicked Problem That Cannot Be Fixed With Linear Thinking?
TheInquisitor Podcast with Marcus Cauchi

Why Sales Is A Wicked Problem That Cannot Be Fixed With Linear Thinking?

2021-08-29
This one is a belter. Prepare to open your mind to #WickedProblems. What's a wicked problem? A wicked problem is a problem that's difficult or impossible to solve—normally because of its complex and interconnected nature. Wicked problems lack clarity in both their aims and solutions, and are subject to real-world constraints which hinder risk-free attempts to find a solution. Alexander Knapp has been helping solve wicked problems around the world since the mid-1990s in places like The Ba...
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