Designers Mitchell Gold and Bob Williams
talk about the 25th anniversary of their company with Emmy Winner Charlotte Robinson host of
OUTTAKE VOICES™. Twenty-five years ago they
based their manufacturing in rural North Carolina, the “Buckle of The
Bible Belt,” where it remains there today. For decades their bold ad
campaigns have frequently included gay and lesbian couples,
“alternative” families and sexy models. Though this has caused raised
eyebrows and jaws to drop, sales have gone up year after year. The
company ...
Designers Mitchell Gold and Bob Williams
talk about the 25th anniversary of their company with Emmy Winner Charlotte Robinson host of
OUTTAKE VOICES™. Twenty-five years ago they
based their manufacturing in rural North Carolina, the “Buckle of The
Bible Belt,” where it remains there today. For decades their bold ad
campaigns have frequently included gay and lesbian couples,
“alternative” families and sexy models. Though this has caused raised
eyebrows and jaws to drop, sales have gone up year after year. The
company has been recognized for its innovative campaigns including being
honored with the Public Visibility Award at the first GLAAD Media
Awards in Advertising. Gold and Williams are celebrating their brand’s
25th year by giving back to 25 communities where their signature stores
appear and in a new coffee table book, published by Assouline, which
shares 25 of the company’s mantras for success in design, business and
life. They also gave us their spin on our LGBT issues.
When asked what their personal commitment is to LGBT civil rights Gold
stated, “Well Bob and I living down south starting the factory in 1989
by 1992 when President Clinton was elected, we really first started to
see the backlash and the anti LGBT vitriolic talk, especially from
religious leaders down south and throughout the country and that really
got us involved. When we saw progress on LGBT civil rights go backwards
we became involved with the Human Rights Campaign, in Equality North
Carolina and several different organizations and we have been very
active since then. About eight years ago I cofounded with Reverend Jimmy
Creech “Faith In America” which educates people about the harm of
religious bigotry to the LGBT community and Bob is on the board and very
supportive. So we have a really deep commitment and I would go out and
say that of anybody going out to buy home furnishings there is no
company that is more on the forefront of not just supporting LGBT
advocacy groups and having started one but also supporting candidates
that vote for our equal rights.”
Mitchell Gold is also editor of the book “CRISIS: 40 Stories Revealing
the Personal, Social and Religious Pain and Trauma of Growing Up Gay in
America” and “Youth in Crisis: What Everyone Should Know About Growing
Up Gay” that was released in paperback in 2011. Mitchell resides in
North Carolina with his spouse, Tim Gold who he married in Des Moines,
IA, in June 2010. Bob Williams lives in North Carolina with his partner
Stephen Heavner. Their next 25th anniversary celebration will take place
in Boston on April 25th to benefit The Pine Street Inn.
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