Meeting SDR Goals as a Marketing Leader with Cami Ragano, VP Marketing at SightGain

This week, Cami Ragano, VP of Marketing at SightGain, joins Maria and Gianna to share her expertise as a marketing leader managing SDRs so that SDRs over-achieve their goals!  In fact, Cami’s SDR program has helped SightGain achieve significant increases in: 

 

Demos Booked: ⬆

Demos Complete: ⬆

Pipeline Growth: ⬆ 

 

From Washington DC to Australia to London, Cami has led digital demand generation and brand campaigns that touch nearly every corner of the globe. With a focus on start-up cybersecurity SaaS enterprise software, she has built a career around innovative digital marketing campaigns and customer-focused events that drive revenue. Prior to joining SightGain, Cami was a marketing and business development leader at Cybrary, Endgame, Invincea (acquired by Sophos), and Risk Analytics—where she developed go-to-market strategies that disrupted and dominated the cybersecurity industry. Cami graduated from Radford University with a B.S. in Communications specializing in Public Relations and a minor in Marketing. In her free time she enjoys spending time with her wife and three golden doodles in Richmond, VA hiking, exploring, and brewery hopping.

 

Connect with Cami on LinkedIn.

Visit the SightGain website or the company LinkedIn page. 

Follow Gianna on LinkedIn.

Catch up with Maria on LinkedIn.

Join the Cybersecurity Marketing Society on our website, and keep up with us on Twitter.