201: Have Your Customers Write Your Pitch with Tim Calise

Tim Calise, the managing member of Koko Fit Club, a fitness technology company and the founder of Acote Consulting that partners with and invests in the owners of sub $3 million recurring revenue service businesses. We discuss about the Product to Profit framework, why lead magnets don’t always work and the process for building an MVP for a service business.

 

(00:40) Tim's entrepreneurial journey

(06:10) The Product to Profit Framework

(09:19) Why lead magnets don’t always work? 

(16:57) The process for building an MVP for a service business.

(31:30) Parting Thoughts

 

Links and Resources

• Steve and Greg Cleary's Book Pinnacle: Five Principles that Take Your Business to the Top of the Mountain
• Work with Steve - Stevepreda.com
• Connect with Steve on LinkedIn
• Tim’s LinkedIn
• Koko Fit Club