The Daily: Reaching LGBTQ+ Folks, TikTok vs. Instagram for Gen Z, and Which X Users are Leaving the Fastest? | Oct 5, 2023

On today's podcast episode, we discuss who the LGBTQ+ community are, their relationship with advertisers, and what advertisers are getting wrong. "In Other News," we talk about the battle between TikTok and Instagram for young people's attention and which X (formerly Twitter) users are leaving the platform the fastest. Tune in to the discussion with our analyst Paola Flores-Marquez.

 

Reports mentioned in this episode:

https://content-na1.emarketer.com/gen-z-technology-media-preferences?_gl=1*1cm1j91*_ga*OTE2NTYwMDAxLjE2ODk3OTEzNTc.*_ga_XXYLHB9SXG*MTY5NTgzMjU2NC4xMDUuMS4xNjk1ODMzMzcxLjAuMC4w

 

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For a transcript of this episode click here: 

https://content-na1.emarketer.com/podcast-daily-reaching-lgbtq-folks-tiktok-vs-instagram-gen-z-which-x-users-leaving-fastest

 

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