Youtubing To Real Estate Success with Matt McKeever

2020-01-13

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Find out which strategies brought Matt the most momentum in his real estate business, learn which real estate methods Matt used to replace his active income with passive income, and discover and use the same social media systems and strategies Matt uses to grow your own real estate business.

Resources/Links

https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1543626610
https://mattmckeever.com/landlordstarterkit

Summary

Matt McKeever, CPA is a very active Real Estate Investor with over 100 tenants. He has a YouTube Channel with over 50,000 subscribers, and he’s the Founder and Host of The Ontario Real Estate Conference (OREC).

Today on the Property Profits Real Estate Podcast, Matt will take you through his journey of jumpstarting into real estate, and how he quickly created enough passive income to replace his j.o.b. income. Matt is one of the first Canadian real estate “Youtubers” and has built up a subscriber list of over 50,000 (which is very impressive for a relatively small market). In this episode, Matt also shares what some of the big benefits are of having your own ‘media’ like a YouTube channel. So tune it to learn how to leverage social media through YouTube to grow your influence AND your portfolio at the same time!

Topics Covered:

01:17 – How he started as a real estate investor

02:29 – What real estate strategy started his momentum in the real estate world and what came after next

03:25 – The kind of upgrading done when you do the BURR strategy

04:48 – Relating his investment journey in real estate

08:55 – How he is leveraging YouTube channel for his real estate business

13:03 – The amazing things his YouTube channel has done for him and his real estate business

15:22 – What to take into consideration to avoid having trouble with the Securities and Exchange Commission

Key Takeaways:

“Regardless of where you’re at in your journey, build that financial fortress of solitude.” – Matt McKeever

“A lot of real estate investors, I find, discount the value of social media and I think they’re doing themselves a great disservice.” – Matt McKeever

“At the time I was reading the book, essentially it was saying something to the effect of talk to your audience in the language they want to be spoken to. And it immediately clicked for me. The reason people love real estate is it’s so visual. You can feel it, you can smell it, you can touch it. So immediately I was like, Oh, YouTube is the perfect medium for real estate investing.” – Matt McKeever

“And to me, it’s a no brainer. When I see major companies like Netflix and Amazon and Disney investing so much money into producing online content, and it just seems like a natural fit that as a real estate investor, I should be doing the same thing.” – Matt McKeever

“Like everyone’s an adult and needs to decide exactly on which side of the wider black line they want to be or if they want to be somewhere in the gray. For me, I’m really focused on building a longterm legacy and massive business. That’s why I’ve kept a lawyer on retainer just to make sure.” – Matt McKeever

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