78. [BIZ] Why Email Marketing Is Your Business Lifeline (Not Optional)

2025-06-04

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Stop building your business on rented land. In this episode, we're talking about why email marketing isn't just another marketing tactic - it's your business insurance policy. If losing your social media account would cripple your client acquisition, you have a problem we need to solve. In this episode, you'll discover: Why you own your email list Unlike social media followers, your email subscribers belong to you,...

In this episode, you'll discover:

Why you own your email list Unlike social media followers, your email subscribers belong to you, not to tech billionaires who change algorithms on a whim
Why social media accounts get shut down Legitimate business owners lose their platforms daily through no fault of their own, taking years of relationship building with them
Why email converts better than any other channel With a $42 ROI for every $1 spent, email marketing outperforms social media by 15x and builds deeper client relationships

Plus, get my recommendation for the email platform that actually serves your audience (not just collects data), and learn about my List + Launch Blueprint offer to help you create your lead magnet and conversion sequences.

Your One Thing Challenge: Take one concrete step toward owning your audience instead of renting it.

Use this link if you'd like my assistance on setting up your account:

MailerLite Affiliate Link

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