Let’s Talk Gear, Part 4: Stacy Mayo-Martinez, Martinez Media & Marketing Group

It’s no secret podcasts have soared in popularity. According to BuzzSprout, over one-third (104 million) of Americans listen to podcasts regularly. We have seen the research that farmers and ranchers are listening too. Spotify claims to have 4.7 million podcasts on its platform. So with a saturated market – how does a podcast stand out from the rest?

 

In today’s episode, Stacy Mayo-Martinez breaks down the podcasting side of media. She shares what gear she’s working with, how to market a podcast, and why there are less rules when it comes to podcasting.

 

Also in this episode, Kelsey and Stacy discuss…

 

• The differences between USB and XLR microphones
• Recording a podcast in-person vs. virtually
• Is audio quality that important??
• Knowing your audience
• Why she hired a coach

 

…and much more!

 

Equipment & Accessories Mentioned In This Video

 

• RODE audio systems – RODECaster Pro, RODE microphones
• Blue Microphones
• The Podtrak P4
• StreamYard
• Riverside
• Final Cut
• Adobe Audition
• Adobe Premiere
• Garage Band
• Descript