How this Californian superfood built a QSR empire, with Jason Mazzarone of SoBol

Healthy eating is a trend in the QSR industry that’s been undeniably strong in recent months, with consumers looking to dine at brands that are as good for their bodies as their wallets. One such concept that has seen continuous growth in this space is SoBol, the acai bowl and smoothie franchise founded by Jason Mazzarone back in 2014.  

Jason first came across acai berries when he was studying in Southern California, and realized that this popular, healthy snack wasn’t available back home in New York. With a family history of entrepreneurialism, Jason decided to launch his own restaurant concept – and the rest is history.  

Join us as we sit down with Jason to learn more about the steady growth of SoBol, and what’s next for this undeniably popular QSR darling. 

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This episode of the Global Franchise Podcast is brought to you by Kare Plus Franchising, a market leader in healthcare and homecare staffing solutions across the U.K., Europe and Middle East. With master franchisor and multi-unit territory opportunities available, Kare Plus has been built to be sustainable, adaptable, durable and profitable within an ever-evolving industry. For more information visit www.kareplus.com