The Iowa Business Journals Back-Story

In our advertising agency we've always been a fan of directed media. You know...targeting your message to the people who will buy your product or service. That's also why we're a fan of the Iowa Business Journals published by Big Green Umbrella Media. Here we chat with Jolene Goodman about the genesis of the product, who it serves and what it does for business. 

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business podcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 4:30pm here on Podbean, iTunes, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday at 2pm on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.