Taking On Big Bottle with Robert Koenen

We all know that single-use plastic bottles have become an environmental nightmare, but what if we could choose paper over plastic for a more sustainable stepping stone out of the problem? This week we welcome Robert Koenen from 'Boxed Water Is Better' to talk about this little Midwestern startup taking on Big Bottle, Jacob shares his Boxed Water celebrity story, and we learn that Rob and Noel might bring back a rollerblading renaissance.