Episode 689: 5 Holiday Event Ideas Every Real Estate Agent Should Steal

Many real estate agents hold off on planning events until December. They end up panicking and throwing together something basic, like a cookie table. Agents should avoid that approach.

In this episode, I discuss five holiday event ideas that truly deliver results. These ideas do not leave people exhausted.

Planners have about enough weeks left, that means there is still enough time to make it seem like everything was organized from the start of the year.

Events can involve holiday photos with hot cocoa. Others might feature a Friendsgiving picnic. Some include pictures taken with Santa. All of these help agents rebuild ties with existing clients. They also allow meetings with potential new contacts. Plus, agents come across as key figures in the local area, they do not fade into the background like forgotten presences.

Listeners will learn several practical things before any overwhelming fatigue sets in:

• Five straightforward holiday event concepts suited for November and December in real estate.
• Ways to transform community gatherings into enduring client connections.
• Why something simple like free cocoa outperforms traditional cold calling efforts.
• Guidance for agents who prefer minimal effort but want to plan events professionally.
  
  

You can share your top holiday event suggestion in the comments. You may also describe a complete failure from the past.

Subscribing brings more advice on real estate marketing strategies, including fresh community event concepts and lead generation methods that don’t cause discomfort.