Is this hard market, now just the new norm? Episode 409

The insurance industry is navigating one of the longest and toughest hard markets we’ve seen. Rising premiums, tighter underwriting, and reduced capacity are forcing carriers and agencies alike to rethink their strategies. In this episode of the VIP Podcast, we sit down with Maheu, VP of Partnerships and Industry Relations at Vertafore, to dive deep into how insurers and agents can adapt and thrive in these challenging times.

Kelly shares expert insights on:

• The real impact of prolonged hard market conditions and why they may be the “new norm”
• How carriers are leveraging AI and predictive analytics to price risk smarter
• The growing role of surplus lines and MGAs in providing flexible coverage solutions
• Why data-sharing between carriers and agents is a must for staying competitive
• How technology is streamlining underwriting and helping agencies win more business

Don’t let the hard market slow you down. Get the insights you need to stay ahead.