E10 - Ben Rose on Marketing in Crypto and Binance in NZ

2022-11-16

Download 102

Ben Rose is the GM of Binance New Zealand. He has a long history of sales, marketing, and growth with New Zealand businesses from start ups to banks like ASB and NIB. Last month Binance launched here in the New Zealand market and Ben is tasked with growing the crypto market and *maybe* bringing back our futures trading once Binance is properly licenced. In this conversation we touch on marketing, regulation, education and some self sovereign topics like custody and ownership. I hope you enjoy my conversation with Ben Rose.Timestamps:00:00 intro01:46 sales and marketing09:10 the NZ customer...

Ben Rose is the GM of Binance New Zealand. He has a long history of sales, marketing, and growth with New Zealand businesses from start ups to banks like ASB and NIB.

Last month Binance launched here in the New Zealand market and Ben is tasked with growing the crypto market and *maybe* bringing back our futures trading once Binance is properly licenced.

In this conversation we touch on marketing, regulation, education and some self sovereign topics like custody and ownership. I hope you enjoy my conversation with Ben Rose.

Timestamps:
00:00 intro
01:46 sales and marketing
09:10 the NZ customer
12:53 Binance in NZ
15:10 licensing in NZ
20:00 customer protection
23:40 education in crypto
26:00 but crypto isn't backed
29:54 self custody
35:02 near term outlook
36:24 on podcasting
38:09 rapid fire
40:46 fin

Some notes from the show: