CCL Media Basics [Core Volunteer Training]

Join CCL's State and Local Media Coordinator Charlotte Ward for a training that will be focused on how you can best utilize CCL's amazing suite of media resources to amplify the importance of including an ambitious price on carbon in the emerging reconciliation process, including customizing and submitting one of CCL’s op-ed templates, asking an editor for an editorial, writing more local letters to the editor and amplifying your media work on social media.

To skip ahead to a specific section go to the time indicated in parenthesis.

• (0:00) Intro & Agenda
• (2:45) Why is media work important?
• (3:30) Messaging for our media work
• (6:28) Signing up for media manager alerts
• (10:01) Finding stories to respond to locally
• (17:02)  Boosting availability with an op-eds
• (19:55) What's your climate story?
• (26:30) Compiling your media list
• (31:04) Action Time! Write a LTE!

Presentation Slides: http://cclusa.org/media-basics-slides 
CCL Community Training Page: https://community.citizensclimate.org/topics/media-relations/media-basics