With 2025 deforestation targets looming, this webinar — now available to watch on demand — explores how companies can close gaps, show progress, and scale action on nature.
2025 is a milestone year for corporate action on deforestation and ecosystem conversion. As companies with agricultural and forestry supply chains approach 2025 target dates, there is growing urgency to deliver on commitments and demonstrate progress. In this webinar, the Accountability Framework initiative (AFi) and
With 2025 deforestation targets looming, this webinar — now available to watch on demand — explores how companies can close gaps, show progress, and scale action on nature.
2025 is a milestone year for corporate action on deforestation and ecosystem conversion. As companies with agricultural and forestry supply chains approach 2025 target dates, there is growing urgency to deliver on commitments and demonstrate progress. In this webinar, the Accountability Framework initiative (AFi) and Innovation Forum explored what meaningful action looks like in the months ahead, and beyond.
The panellists discussed:
- How to manage 2025 target dates and any remaining gaps towards meeting commitments
- How to convey clear and credible ambitions, milestones, and plans post-2025
- How to communicate performance and progress
We heard from leading companies on how they are adapting strategies to drive real transformation across agricultural and forestry commodity supply chains, and what actions are needed to scale impact further.
Our panel of experts:
- Hillary Fenrich, global manager: nature and water strategy, McDonald’s
- Jeff Milder, director, the AFi
- Róisín Mortimer, global sustainability and stakeholder engagement manager, COFCO International
The session was moderated by Ian Welsh, publishing director, Innovation Forum.
This session is essential for sustainability leads, procurement professionals, legal and compliance teams, and corporate strategists working to address deforestation, nature loss, and associated business risks.
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