Today we're discussing how designer Cheryl Luckett built her business on the back of a career pivot all the way up to launching two performance textile collections, one with Revolution Fabrics and another with Wildwood Home. We also discuss setting boundaries in your business and other ways to make self-employment sustainable.
Cheryl Luckett's design journey began at Tennessee State University, where she studied Family and Consumer Science. After obtaining her Registered Dietitian credential at Prairie View A&M University, she excelled in corporate America for over 15 years. It was there that her creative instincts collided with her faith, propelling her towards her true calling in design. Now, at Dwell by Cheryl Interiors, she brings her classic style, vibrant palettes, and cultured details to life. Her collaborations with major home furnishing brands showcase her expertise in textiles, lighting, and furnishings. Recently, she launched a performance textile collection with Revolution Fabrics, available at Wildwood Home. Cheryl's work has graced the pages of Southern Home, Traditional Home, HGTV Magazine, Luxe, and Country Living. Her areas of expertise include Interior Design Business, Branding, and Product Licensing.
***
📲CONNECT with Cheryl:
Website: https://www.dwellbycheryl.com/
Instagram: @dwellbycheryl
Facebook: @dwellbycheryl
Pinterest: @dwellbycheryl
Threads: @dwellbycheryl
X: @dwellbycheryl
📲CONNECT with Darla:
Instagram: https://www.instagram.com/thedarlapowell
📚Resources & People Mentioned:
Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/
"The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971
Cheryl's previous episode: https://youtu.be/q80KSir7NKo?si=mhcHfHl8V_7VXmBG
"$100M Offers: How To Make Offers So Good People Feel Stupid Saying No" by Alex Hormozi
🏠FOLLOW Wingnut Social:
Website: http://www.wingnutsocial.com
Facebook: https://www.facebook.com/WingnutSocial/
Twitter: https://twitter.com/wingnutsocial
Instagram: https://www.instagram.com/wingnutsocial/
Wingnut Webinars: https://wingnutsocial.com/webinar
🎧SUBSCRIBE to The Wingnut Social Podcast:
Apple Podcasts: https://apple.co/3RJzmtK
Google Podcasts: https://bit.ly/designedongooglepodcasts
TuneIn: https://bit.ly/designedontunein
YouTube: https://bit.ly/designedonyoutube
Showcase Your Personality With This New Instagram Feature | Mini News
Navigating the Exit Paradox
Why You Need Content Pillars for Your Social Media Strategy | Mini News
Why You Need to Attend Trade Shows if You’re in the Design Business
How to Bust Out of the Basic Designer Box
Mastering Self Advocacy
Maximize Your Time With Repeatable Systems and Processes
Overcoming the Price Objection and Becoming a Stronger Salesperson
5 Easy Tips to Better Your Design Brand | Mini News
Ontological Design and Color Theory
The Top 3 Financial Red Flags for Service-Based Businesses
How to Write a Book if You’re an Interior Designer
How to Create a Joyful Experience for Your Interior Design Clients
How to Stay Passionate and Motivated in the Interior Design Business
How to Use Instagram Ads to Grow Your Account | Mini News
How to Diversify Your Design Business With a Brick and Mortar Store
How to Grow Your Instagram Account and Increase Engagement | Mini News
How the Right Clothing Creates Confidence as an Interior Designer
How to Create Content That Converts to Clients | Mini News
How to Go From Interior Design School to Starting Your Own Firm
Create your
podcast in
minutes
It is Free
Dear Alice | Interior Design
99% Invisible
The John Clay Wolfe Show
Grimms’ Fairy Tales
A Tale of Two Cities
How to Decorate
Creative Pep Talk