Business Pivoting, Focus, And Content Marketing Done Right With Felipe Frietag (AoL 057)

Of course you’re worried about your business idea. Of course you don’t want to put all the time and effort into building a business only to realize there was a mistake built into the idea that will forever stunt it’s growth. Show Notes: newinceptions.com/57 But how do you know if something that comes along is better than what you were already doing? How do you know it's time to put something that you poured into onto a shelf, say "It's not working as well as I'd like." and start doing something else? In today's session, content artist, Felipe Frietag talks about how he essentially stumbled onto the business he has today. Even though that's not what he started off doing. In fact, he started off as a trainer and coach. We talk about his artwork, when he knew it was time to pivot, why he's focused on providing his particular type of service, and what counts as good content marketing. Enjoy!