The Expat Files

When Expats go into Business Part 1: - Reasons why Expats succeed in business without really trying (or lying). - Why nearly every 1st World franchise that lands has the midas touch,.. even ones that, by rights, shouldn’t have a chance. Example: Starbucks - King of the sandbox,... A psychologic breakdown of the medium and upscale Latin consumer, and why their misguided perceptions work in your favor. - Why Expats (outside of the tourist areas) tend to get the royal treatment, whether they deserve it or not. - Analyzing that oh so common “hey, I can do that!” pipe dream that so many tourists and Expat wannabes down here have when they spot a nice Expat owned hotel , bar, or restaurant (and why it really is a pipe dream).