“If the common people are not receptive, it is very difficult to impress upon them the necessity of spiritual enlightenment. Austerity, cleanliness, mercy and truthfulness, the basic principles of religion, prepare the ground for the reception of advancement in spiritual knowledge, and Maharaja Parikshit made this favorable condition possible.” (Shrila Prabhupada, Shrimad Bhagavatam, 1.17.45 Purport)