Are You Playing Your Own Game Or Are You Playing Someone Else’s?

To succeed in virtually every endeavor, you have to have a game plan.  I encounter too many sales professionals who don't have a game plan or are letting the game be defined and controlled by someone else--usually the competitor. There are six things that throw us off our game.  We'll discuss these in this podcast: We have no game or plan in the first place We're playing in the wrong event We're in the right event, but don't have a game plan We're playing the competitor's game We get pissed off, react, and lose focus We think the customer is the opponent Maximize your ability to win.  Develop and execute your game plan.  Help your customers win in executing their game plan!