CBN Friday Special丨How secondhand luxury market catches fancy of Chinese customers
China Business Now

CBN Friday Special丨How secondhand luxury market catches fancy of Chinese customers

2022-08-30
According to the China Luxury Consumption Behavior Report 2022 data at the University of International Business and Economics, young millennial account for the highest proportion of consumers in both online and offline consumption and are the mainstay of current luxury consumption. Younger Gen-Z accounted for 24.7% of online consumers. Data from the second-hand luxury resale platform Plum showed that more than 70% of its users were born after...
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