Happy Everything, What We Get Wrong About Holiday Messaging

That Solo Life, Episode 252: Happy Everything, What We Get Wrong About Holiday Messaging In this Episode

In this episode of "That Solo Life," co-hosts Karen Swim and Michelle Kane reflect on Memorial Day and discuss the importance of thoughtful messaging around holidays. Michelle and Karen discuss the post-Memorial Day weekend vibes and the common trend of using "happy" in front of every holiday, including somber ones like Memorial Day.

The hosts discuss the need for more conscientious messaging, honoring the historical context of holidays. Karen and Michelle reflect on the role of PR professionals in preserving the spirit of important holidays and their role in protecting the essence of celebrations beyond commercialization. They reflect on how holidays like St. Patrick's Day and Cinco de Mayo have been reduced to mere drinking festivities, losing sight of their cultural significance.

This episode serves as a poignant reminder to PR professionals and marketers to approach holiday messaging with sensitivity, respect, and a deeper understanding of the historical and cultural significance behind each celebration. Through their insightful discussion, Michelle and Karen underscore the importance of upholding traditions and honoring the true meaning of holidays in our communications.

Episode Timeline:

00:00:00 - Introduction and Discussion on Memorial Day Messaging
00:05:30 - Importance of Honoring Fallen Soldiers
00:08:06 - Examples of Proper Memorial Day Messaging
00:09:20 - Call to Action for PR Professionals to Protect Holiday Celebrations
00:10:45 - Discussion on St. Patrick's Day and Cinco de Mayo Traditions
00:11:18 - Reminder for Considerate Fourth of July Celebrations

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