86% of salespeople don't even attain 90% of their sales targets, yet U.S. companies spend $15 billion annually on sales training. Adding insult to injury, when 1,000 CEOs of midsize businesses were asked to name their top three competitive advantages, 997 got it wrong compared to their respective customers' answers. Sean Stormes — Founder and CEO of The Demand Creation Institute, nationally syndicated growth strategy columnist, published author, and keynote speaker — provides solutions to these dilem...
86% of salespeople don't even attain 90% of their sales targets, yet U.S. companies spend $15 billion annually on sales training. Adding insult to injury, when 1,000 CEOs of midsize businesses were asked to name their top three competitive advantages, 997 got it wrong compared to their respective customers' answers. Sean Stormes — Founder and CEO of The Demand Creation Institute, nationally syndicated growth strategy columnist, published author, and keynote speaker — provides solutions to these dilemmas, giving hope to those willing to innovate and transform their growth strategies. Welcome to the world of Demand Creation!
To schedule a brief call with Sean to learn more, use the following link:
https://calendly.com/seanstormes/30min?month=2025-01
Sean Stormes' Bio: Sean Stormes leads DCI, a profitable growth strategy firm. A nationally recognized authority on helping resolute yet humble leadership design purpose-driven business models that create enviable marketplace demand, he founded his practice after a distinguished 27-year executive corporate career that included two Fortune 500 companies. DCI’s platform is rooted in critical growth areas including Strategic Planning; Organizational Health (Purpose – Mission – Vision – Core Behaviors); Sales; Marketing; Business Growth Transformation; and Continuous Process Improvement (Deming-based). After leading high-performing organizations at the regional and national level between 1995 and 2008, where his teams generated over $250 million in new business, he designed DCI’s curriculum in response to traditional industry "best practices" that have become obsolete. Many of his firm’s clients have realized double-digit profitable growth within 12 months of implementation, primarily because the DCI system helps produce marketplace separation for businesses in highly competitive industries. In 2024, DCI launched its tech-savvy Learning Management System (LMS).
Sean has over 57,000 hours invested in DCI’s proprietary framework and associated architecture, much centered on demand creation via the innovative design of “Unprecedented Customer Value” and “Organizational Fitness.” His client list includes the nation’s largest entrepreneurial organization, The Kauffman Foundation; Dimensional Innovations, a recognized leader in the design-build arena; and Shapiro Metals, a key player at the forefront of the Circular movement within the scrap metal industry.
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