Guest: Stephane Malrait. Stephane leads Market Structure & Innovation activities for Financial Markets at ING and also has external partnership and development relationships with Fintech companies.,
ING is a global bank with a strong European base of more than 57,000 employees that serve around 38 million customers, corporate clients and financial institutions in over 40 countries. Their purpose is to empower people to stay a step ahead in life and in business.
Digital Marketing has Disrupted the Market, now what?
The past two years of the pandemic have fast-tracked digital behaviors. People don’t interact with their banks like they used to. Customers have flocked to digital banking the world over and this is just the beginning. Big institutions are often the last to navigate big changes in the marketplace. But the big banks that aren’t keeping up today may soon be dinosaurs of tomorrow. What to do to stay ahead of the digital curve? What not to do? Please tune in and find out with our guest, Stephane Malrait.
HOST: In addition to being the host of the internationally popular Fintech Scaling show, Richard Doherty is the founder and CEO of Scale Up Consulting, A consulting business that helps scale Fintech companies to attain stellar profits with their Key to Profits System.
Top 3 Insight Bombs:
1) Why finance leaders should change their mindset from “success first” to “learning first”
2) How ING created an Innovative culture that formed a closer, more intimate relationship with their customers, and you can do the same
3) How customer needs must be understood and acted on as the catalyst for wholesale improvement
Resources
e-book: Unlock Hidden Profit Zones: https://www.scaleupconsulting.co.uk/sign-up/
Scaleup Diagnostic: https://scaleupconsulting.co.uk/#single/0
Guest Profile: linkedin.com/in/smalrait
Guest Website: https: ing.com
Scale your company faster and better now
Want to speed up your scaling journey with my help? Get in touch with me here to see how I can help! richard@scaleupconsulting.co or visit our website https://scaleupconsulting.co.uk/
Episode 66: Silicon Valley to Europe with Anthony Mayer
Episode 65: Using Influencers to Build Market Presence with Mihails Skoblov
Episode 64: Shifting Your Mindset with Colum Lyons
Episode 63: Entrepreneurship and Social Bubbles with Ulric Musset
Episode 62: Control Your Destiny with Didrik Martens
Episode 61: Changing Lanes with Myles Milston
Episode 60: Passion is Essential with Alberto García Rodríguez
Episode 59: BlitzScaling a Fintech with Toms Jurjevs
Episode 58: Trekking through Uncharted Terrain with Ralf Heim
Episode 57: Leadership as You Scale with Daniel Faloppa
Episode 56: Building Tech to Scale with Rory Ryan
Episode 55: Finding Hidden Value Other's Don't with Michiel Meyer
Episode 54: A Branding Masterclass with David Brier
Episode 53: Disrupting Business Development with Ned Phillips
Episode 52: Scaling up in Ireland (The Ecosystem Built to Help Fintechs Scale)
Episode 51: It's Never Too Late with Steve Pomfret
Episode 50: Democratizing Trade Finance with Dominic Broom
Episode 49: Building a Rocket Ship with Linnar Schwarz
Episode 48: A Founders Story with Mark Vedel
Episode 47: Don't Look Behind, Move Forward with Jan Speelman
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