Pivoting their Ecommerce Brand During a Pandemic with Self Care Gift Box Brand B.Minton

Welcome to the 24th episode of The 6 Figure Product Business Podcast. 

Today we’re talking with Leah and Eileen, founders of the self care for women brand, b.minton. With zero online retail experience they launched their e-commerce business during a pandemic and were forced to pivot along the way. 

 

Located in Charleston, South Carolina, b.minton was founded to give badass women some essential self-care. Each b.minton box is thoughtfully curated to inspire women to practice REALISTIC self-care through their easy-to-use tip system and ethically sourced, handcrafted goods from small businesses doing good for our communities and planet.

Here are some other key takeaways from this episode:

• How this female owned business had to pivot during covid and change up their entire business model.
• The story of why they decided to start a self-care gift boxes business.
• The biggest challenges of starting a biz during the pandemic and what’s been their favorite thing they have learned along the way.
• Why creating products around the Charleston community is important to them.
• What they did well right out of the gate and what took a bit more to learn.
• Why is self-care so important right to women now in 2021 and what advice would you give to women who say they don’t have time for self-care.

Connect with B.Minton

Web: bminton.com

Social: @shopbminton on IG, FB, and Pinterest

Take 10% off your b.minton order:

Use code KERRIE10 for 10% off     

Work With Me

 

If you’re looking to START a product business or GROW yours, please reach out to me and let’s see how I can help you! Hello@marketingbykerrie.com 

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