Retail POS Survey Deep Dive
BlueStar Nation

Retail POS Survey Deep Dive

2022-06-16
Selling point-of-sale technology is probably one of the hardest asks in the reseller channel. While there are thousands of businesses that need it, there are also a LOT of options on the market. So what moves the needle? What do retailers like or dislike about their current system? What would they change? What would make them switch? In connection with our recently published findings on BlueStar Nation, we’re doing a deep dive into the survey results from over 80 retail owners about the technology their business uses every day. The answers were often surprising, but they tell an important story about what VARs can actually do to win more business and conquer POS inertia.  
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