153: How ‘Two Men and a Truck‘ moved from a Family Business to a Franchise Business (w/ 340+ Locations)

Brig Sorber is the Chief Brand Officer at Two Men and a Truck. Brig is one of the original two men along with younger brother Jon Sorber. The two started the business in the early 1980s in Okemos, Mich. to earn spending money. Using a 1966 pickup truck, the brothers placed an ad in a local shopping guide that read “Men At Work Movers…Two Men and A Truck.” The ad also included a stick figure logo designed by their mother, Mary Ellen Sheets.

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*** For Show Notes, Key Points, Contact Info, Resources Mentioned, & the Fabulous 4 Questions on this episode visit our website: Brig Sorber Interview. ***

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