How To Scale with Top-of-funnel Campaigns via Google Shopping and YouTube Ads | Growth Boss EP 26 Teaser

2025-03-04

Most brands focus on scaling bottom-of-funnel campaigns. But, the real growth happens at the top. If you’re only targeting people already searching for your product, you’re leaving money on the table. In EP 26 of Growth Boss, Kris Beltins shares how to scale with top-of-funnel Google Shopping and YouTube Ads. He breaks down product feed optimization, keyword targeting, and how to maximize ROAS with non-branded campaigns. Plus, he dives into Performance Max campaigns and how to budget effectively. This episode drop...

Most brands focus on scaling bottom-of-funnel campaigns.
But, the real growth happens at the top.

If you’re only targeting people already searching for your product, you’re leaving money on the table. In EP 26 of Growth Boss, Kris Beltins shares how to scale with top-of-funnel Google Shopping and YouTube Ads. He breaks down product feed optimization, keyword targeting, and how to maximize ROAS with non-branded campaigns. Plus, he dives into Performance Max campaigns and how to budget effectively.

This episode drops on Thursday. Don’t miss it!

#paidads #googleads #youtubeads #googleshoppingads #paidadvertising

=============================

Stay connected.
🔗 Instagram: https://www.instagram.com/iamgerrid
🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/
🔗 Website: https://gerrid.com/
🔗 Podcast Website: https://growthboss.tv/
🔗 Digital Marketing Website: https://fortressgrowth.com/

Comments (3)