Innovating and Adding Value to Everyday Kayak Gear, and fun names too - with Steve Whetman

Steve Whetman, is a renowned innovator in the kayaking world. Known for his unique approach to everyday paddling gear, Steve takes us behind the scenes of his creative and engineering process, from initial ideas to market-ready products. Enjoy a fun-filled discussion with insights into product development and the challenges of bringing an idea to life. And, product development isn't always serious, especially when it comes to giving names.

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