015 - How to Define a Major Partner Email Strategy

In this episode, Gary asks what, if anything, should we email major donors? This isn't an either/or answer, it isn't whether or not you send major and midlevel donors emails, but which emails and how often. Jeremy teaches you how to define a major partner email communication strategy and recommends which emails to send based on which segment the donor is in. This is a "can't miss" episode for major donor teams.

Read the full transcript at http://nonprofitdonor.com/episode15

Have a major donor fundraising question? Submit it at http://nonprofitanswers.org.