In the Weeds: A MINDSCAPE Podcast
Business:Marketing
We are BACK with Season 4 of our #InTheWeedsPodcast! To start off, we are joined by our Senior UX Designer, Mark Swanson as he explains what you need to bring to your agency before starting work with them. Typically this can be described as a Brand Guide, this includes obvious things such as your logo and colors, but also sharing your brands' history, tone of voice, mission statements, as well as fonts and photography, enjoy!
S4 E10: 4 Steps to Profitable eCommerce Pt. 4 Be Agile
S4 E9: 4 Steps to Profitable eCommerce Pt. 3 Drive Traffic
S4 E8: 4 Steps to Profitable eCommerce Pt. 2 Build a Site that Converts
S4 E7: 4 Steps to Profitable eCommerce Pt. 1 Know Your User
S4 E6: The Wonderful World of Workflows
S4 E5: Things to Expect Working with a Digital Marketing Agency
S4 E4: How to Advertise on LinkedIn
S4 E3: How to Design a CTA that Converts
S4 E2: Google Tag Manager, What the Heck is it and Why You Need To Know
S3 E10: A/B and Multivariate Tests, What You Need to Know
S3 E9: Facebook Advertising
S3 E8: ADA Compliance within Web Design
S3 E7: User Path Planning, the First Steps
S3 E6: Integration of Technology
S3 E5: Marketing Automation to Avoid Human Error
S3 E4: Determining Marketing Budgets
S3 E3: Email Marketing is Still Relevant, Here's Why
S3 E2: Landing Pages, What You Need To Know
S3 E1: Chatbots 101
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