Episode #19 | Increase Fundraising in Your Paddle Raise with Samantha Swaim

This week on The Fundraising Elevator our very own Samantha Swaim breaks down a successful event paddle raise. She dives deep into the art of storytelling and how emotion plays a pivotal role in driving donor engagement and contributions. She also provides practical strategies on optimizing timing your appeal and ways to recognize donors to foster long-term relationships.

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This Episode Brought to You by: 
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events. 

The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year. 

Speaker

Samantha Swaim

LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/

Instagram: https://www.instagram.com/swaimstrategies/

| RESOURCES |

Book Consulting Time with Sam and Kristin: https://swaimstrategies.com/solutions/#consulting

Learn More About Elevate and the Elevate Conference for Your Fundraising Events: https://swaimstrategies.com/elevate-conference/

Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book

Connect with Swaim Strategies: https://swaimstrategies.com

Connect with The AV Department: https://theavdept.com/

Special Appeal Demo: https://youtu.be/nx7vQEeya2c?si=Mk65YCjqXsyQrL10

“Why Inspiring Stories Make Us React: The Neuroscience of Narrative” by Paul Zak: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4445577/

“Future of Storytelling” by Paul Zak: https://youtu.be/DHeqQAKHh3M?si=97zPuQy-8t7GFbb9

“Audience Members Hearts Beat Together at the Theatre” article about the research of University College London Division of Psychological and Language Sciences: https://www.ucl.ac.uk/pals/news/2017/nov/audience-members-hearts-beat-together-theatre#:~:text=New%20research%20led%20by%20the,Joe%20Devlin%2C%20Dr%20Daniel%20C.

Derek Sivers’ TED Talk “How to Start a Movement”: https://youtu.be/gxFt1BZiMTw?si=41-Bie61A0LZrTsF

The Fundraising Elevator Episode 3: Storytelling with Kristin Steele: https://youtu.be/KiGdUuzVjeo?si=PEs3BY_gSz9Ki8qi