Sue Langeder is a notable Melbourne-based, real estate copywriter, writing copy for Melbourne properties since 1998, and recognised as one of the top 10 Australian Copywriters to watch in 2021. Sue is passionate about property, architecture, and local history, always striving to find the points of difference that make each house a home.
In this episode, we ask Sue questions such as:
1. Where are real estate agents getting it wrong when it comes to their copywriters?
2. Why don't rental departments use copywriters?
3. Why is it an investment when we have a vacancy rate of around one percent in Melbourne at the moment?
4. How can a property manager sell to their landlords the thought of a professional copywriter?
5. Why else is it important for real estate agents to have consistency in their copy between their sales and rental departments?
Episode 16: Zali Reynolds - Looking at Your Advertising Schedule
Episode 15: Kate Yeowart - Owner's Corporations - What do they do?
Episode 14: Chris Samartzis - The New Pool and Spa Regulations
Episode 13: Michelle & Dean Davis - Easter Preparation - DIY Renovating, Knowing Your Limits
Episode 12: Kate Yeowart - Knowing The Different Types of Property Titles
Episode 11: Miriam Sandkuhler - Understanding Underquoting, Statements of Information and Vendor Reserves
Episode 10: Kim Steel - The AirBNB Revolution: How to Maximise Your Investment with Short Term Leases
Episode 9: Nicole Jacobs - What Is A Buyer's Advocate?
Episode 8: Matthew Phillips - The Do's and Don't's in Signing a Building Contract
Episode 7: Adam Docking - How to Read a Section 32
Episode 6: Zali Reynolds - What's The Difference Between 'On the Market', 'Off Market' and 'Marketing' in Real Estate?
Episode 5: Lena Fox - Finding the Right Property Manager
Episode 4: Leah Calnan - Agent Disclosure - Murders, Fires, Deaths and Crime, What Needs to be Divulged?
Episode 3: Zali Reynolds - Understanding Sales Commission
Episode 2: Matthew Phillips - What's the Difference Between a Spec Home and a Custom Home?
Episode 1: Frank Valentic - How Do You Add Value To Your Property Without Spending a Fortune
Why a 'Real Estate Right' Podcast?
Real Estate Right Promo - Top Experts Talk About How to Buy, Sell, Rent and Invest... RIGHT!
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