Ep. 24: The big brand unveil... and the story of how they got there

Our benevolent News Nirvana sponsor has a big announcement to make! (Listen to find out what it is.) While the announcement is exciting in its own right, host Nick Parker thought this would also be a good time to talk about rebranding—a conversation many news organizations are having as they continue to adjust and remold their news business to meet the changing technologies and demands of news consumers. Returning guest Tony Bangert, CRO, is joined by Aaron Gillette, Director of Marketing on this episode.