Matt Cross Tap Takeover Episode
Ash Management owns and operates many, many restaurants and bars across the Central Coast, including the Frog & Peach Pub, Mother’s Tavern, Shell Beach Brewhouse, Rooster Creek Tavern, Mason Bar & Kitchen, Creaky Tiki, Milestone Tavern, and Bull’s Tavern. In fact, Bull’s Tavern is where it all began for Ash Management owner Billy Hale, who started as a janitor there while studying at Cal Poly University in the 80s. Billy leans on two critical people to keep the Ash Management properties on point: Jason Gable and Eric DeMatteo. These two are sort of the yin and yang of management, Jason focusing on the back of house and Eric focusing on the front of house. The two of them sat down with me and Matt to talk about their humble beginnings, how they’re raising a generation of employees, and how Californians are different from East Coasters.
*Note: Ash Management owns too many properties to list — besides, that list keeps changing! Here, I’ll list the main spots we chat about in the episode.
Shell Beach Brewhouse / @shellbeachbrewhouse
Rooster Creek Tavern / @roostercreektavern
Mason Bar + Kitchen / @masonbarandkitchen
Central Coast Meat Market & BBQ / @centralcoastmeatmarket
LEGENDS: Pioneering Rhône varieties and regenerative agriculture with Tablas Creek Vineyard proprietor Jason Haas
LEGENDS: Novo, Luna Red and Robin’s owners Shanny Covey and Robin Covey
Quickie, the delivery app with its wheels on the ground and its mind in the gutter
Composer Brook Munro talks wine and music
Kehoe Carbon Cookware and the legacy of durable heirlooms with Dennis and Kasey Kehoe, Los Osos
Lab-grown meat at the intersection of tech and ethics with Dr. Deb Donig, Cal Poly and UC Berkeley
Food system repair with Shakira Miracle of the Santa Barbara County Food Action Network
My Friend Mike’s Mike Radakovich talks pizza
Hot Vegan Takeout with Matt Martinez of Ziggy’s, SLO and Paso Robles
The Paso Robles Distillery Trail and FarmsteadEd with Lynette Sonne
From sushi to charcuterie with Beerwood’s Jess Saddoff-Bauer and Annie Steinmann
Author Dianne Jacob on the fate of food writing
Happy meals®, soda, Disneyland, and grief with Alexandra Wallace
Pinot noir, baseball, and Armenian roots with winemaker Ryan Deovlet
Bonus episode: Matt Brynildson (Firestone Walker Brewing), Max Montgomery (There Does Not Exist) and Jack Dyer (Topa Topa Brewing) at Consumed Live
The Mountain Air owners Josh and Lindsey Haring on camping and cooking
Coffee roasting in Oceano with John Quint of Deltina Coffee Roasters
Teaching Asian cooking with Annie Yu, San Luis Obispo
Chef/owner Rusty Quirk, Linnaea’s Cafe, SLO
Functional nutritional therapy with Stephanie Killen of Sound Body Nutrition, SLO
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