The Transatlantic Audio Divide in Podcasting

The provided text explores the complex reasons behind the limited appeal of North American podcasts to European audiences, arguing that this divide stems from more than just taste. It highlights three key areas of dissonance: divergent market structures and media ecosystems, where the commercially-driven, linguistically homogenous North American market contrasts with Europe's fragmented, public-service-influenced landscape; foundational cultural values and communication norms, showcasing differences in individualism vs. collectivism, direct vs. high-context communication, and comedic styles; and contrasting content conventions and production styles, including genre preferences and the prevalence of US-centric content. Ultimately, the source suggests that bridging this gap requires thoughtful "transcreation" and cultural sensitivity rather than simple translation.

Research done with the help of artificial intelligence, and presented by two AI-generated hosts.