When a friend of mine suggested I watch a documentary about the effects of social media on humanity at large, I carved out 90 minutes-which might have better been spent watching "Creature from the Black Lagoon." The documentary made some great points, but being a media insider for a couple of decades, nothing I haven't really heard before-and since I still think that common sense in uncommon times is usually the best answer-I offer up a solution to the "Social Media Dilemma."