Ellivate Consulting’s 12-Step Framework for Scaling Success | Ep 118 | DevReady Podcast

In this episode of the DevReady Podcast, our hosts, Andrew Romeo and Anthony Sapountzis are joined by Chris Ellis, Founder of Ellivate Consulting. From simplifying commission schemes to mastering CRM for scalability, Chris shares invaluable insights into revenue operations, helping businesses navigate growth challenges and unlock their full potential. Tune in for expert guidance on enhancing performance, aligning teams, and building a high-impact sales organization. Chris shares his extensive experience in the corporate world and highlights his consultancy's role in helping scale-up organizations enhance their systems and processes for improved performance and revenue retention. He discusses the various services his firm offers, including consulting, training, coaching, and the unique "virtual rev-up" process, aimed at resolving revenue cycle pain points. Chris emphasizes the significance of early adoption of revenue operations within organizations and provides insights into his consultancy's framework for optimizing revenue operations and revenue enablement. He underlines the importance of strategy in this framework, which consists of 12 steps focusing on critical aspects such as performance, sales processes, data measurement, and aligning sales and marketing teams. Additionally, the episode explores the challenges faced during the scaling process, with Chris highlighting the need for organizations to shift their focus from the "what" to the "why" and effectively equipping teams with the necessary tools and strategies to achieve desired outcomes. The role of reporting and analytics, particularly within CRM systems, is emphasized as a crucial factor in achieving scalability and informed decision-making. Chris concludes the conversation by emphasizing the essential role of revenue operations within organizations, particularly during the scaling phase. He encourages businesses to invest in strong individuals for revenue operations to drive success, underlining the importance of a well-defined operating model and a carefully selected technology stack to support growth and efficiency. Follow & Subscribe to the DevReady Podcast Facebook: https://www.facebook.com/aerionTech LinkedIn: https://www.linkedin.com/company/aerion-technologies Instagram: https://www.instagram.com/aeriontech/ Apple Podcast: https://apple.co/36XdTFQ Spotify: https://spoti.fi/2uaqDvt YouTube: https://www.youtube.com/@AerionAuTech