120. Ramli John, Author of ”Product-Led Onboarding” - Why does it matter for B2B SaaS companies?

In this episode, we speak with Ramli John, Author of "Product-Led Onboarding”

We talked with Ramli about why Product-Led Onboarding is important for many B2B SaaS Companies. Some of the questions covered were:

- What is Product-Led Onboarding?

- When does it start (outside / inside product)?

- What are typical components?

- How do you measure success? 

- How does Product-Led Onboarding evolve when companies evolve

- What are some areas where you see a lot of SaaS companies fail with their Product-Led Onboarding

- Who owns the Product-Led Onboarding process internally? 

These are some of the many topics we address with Ramli. Please tune in to learn about how you can make your Product-Led Onboarding strategy successful!