S01 E11 INTERVIEW · José Luis Maccarone | Barcelona Virtual Alexa European Flash Briefing

The Barcelona Virtual Flash Briefing with the latest Marketing, Business & Tech innovations from Europe. Also available using Amazon Alexa-enabled smart devices. Hosted by Paul Fleming, together with Anna Hernández. Interviews with leading European Entrepreneurs, Voice-related News, Smart Data Tips and cutting-edge Case Studies from Europe. Dr. José Luis Maccarone, Senior Consultant, Sustainability of the Barcelona consultancy, joins Paul to chat about the important role that Marketers and Innovators can play in fighting Climate Change. Also mentioned: interesting examples from Europe, as well as new strategies to reach concern citizens and consumers in compelling ways. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com