Episode 1: Ed Herinckx

The guest for our premiere episode is HMH President Ed Herinckx, who shares some thoughts on: 

• Why HMH focuses its efforts on the transportation industry. 
• How marketing changes – or doesn’t – between traditional products and newer offerings such as electric vehicles and autonomous driving. 
• An app idea that involves multiple modes of transportation. 
• Questions that we should consider asking transportation experts in future episodes. 

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