"It's the most fun you can have while strengthening the economy." Dr. Mike Wilkerson, quoted in this podcast episode, was referring to the impact of sports, via travel and tourism, on local economies. City Club of Eugene asked two keen observers of the local sports scene to explain the economics of sports, using the Prefontaine Classic as an example.
Our speakers include JB Carney, senior director of sports for Eugene Cascades and Coast; and Matt Sayre, executive director of Collaborative Economic Development of Oregon.
You may watch the entire program on City Club of Eugene's YouTube channel (starts at 1:42).
This program was recorded on June 6, 2025.